Integrated Business Planning


Represents a holistic model to link strategic planning, operational planning with financial planning.
IBP is the hallmark of getting visibility about the end-to-end value chain of an organization, combining technologies, applications and planning processes across the enterprise to improve organizational alignment and financial performance.Besides the key elements of Sales & Operations Planning the concept integrates product launches as well.
By deploying a single model across the enterprise and leveraging the organization’s information assets, corporate executives, business unit heads and planning managers use IBP to evaluate plans and activities based on the true economic impact of each consideration.