Expert for Corporate Communications, Reputational Campaigns, PR Strategies and Multi-Market Communication
Context-based communications is key to credible internal and external brand messages.
Bettina has more than 16 years of consulting experience (B2B and B2C) in working with internationally known brands. Her particular focus are reputational campaigns and the development of highly tailored PR concepts and campaigns. Those enable companies to improve their exchange with internal and external stakeholders.
For implementation she uses proven methods to set up communications structures, PR tools, crisis communication and multi-market accounts.
Bettina studied German Philology and History of Art at the University of Mainz, Germany.